After months of controversy and waiting, the Trump family’s encryption project WLFI has finally reached a critical moment. At 8 AM Eastern Time on September 1st, the initially allocated 20% Token will officially unlock, marking not only the turning point for WLFI from a “political symbol” to a “tradable asset,” but also the starting line for the market to reprice its valuation.
August 26: WLFI announced the launch of the Lockbox feature, allowing coin holders to move their tokens into preparation for unlocking.
September 1: Initial unlock of 20% limited to early presale users (0.015 USD and 0.05 USD rounds)
The tokens of the founders, team, advisors, and initial supporters are still locked and not circulating.
This means that the circulation launch of WLFI will be an important test of whether the funding attention and market capitalization can impact higher ranges.
World Liberty Financial (WLFI) was established in September 2024, led by real estate giants Steve Witkoff and his son, in collaboration with cryptocurrency KOLs and a technical team.
Trump family role:
Trump: Chief Token Advocate
Eric Trump, Donald Trump Jr., Barron: Web3 Ambassadors
Technical Core:
Rich Teo (CEO of Paxos Asia)
Corey Caplan (Co-founder of Dolomite)
Bogdan Purnavel (former Dough Finance developer)
ICO on October 15, 2024: $0.015 per Token, 20 billion Tokens sold, raising $300 million.
Second round sale on January 20, 2025: $0.05 per Token, 5 billion Tokens sold, raising $250 million.
Current off-market price: 0.24 USD, valued at 16 times increase within 8 months.
Market Value Prediction: Initial estimates close to 30 billion USD, the market benchmarks the TRUMP Token (which once reached a market value of 80 billion USD)
Aqua1 Fund: Strategically purchased 100 million USD WLFI, holding 800 million coins, and plans to incubate the RWA platform BlockRock with WLFI.
DWF Labs: Invested $25 million to enter the market in April 2025
Other notable investors:
Mike Dudas (Founder of 6th Man Ventures and The Block)
Troy Murray (BarnBridge DAO member)
Sigil Fund (alias Fiskantes)
According to the “Golden Book”:
Token use: governance voting (protocol upgrades, etc.)
Use of funds: Raise funds to purchase mainstream project Tokens, holders share the appreciation benefits of the asset portfolio.
Distribution structure:
33.893% Token Sale
32.6% Incentives and Community Development
30% Initial Supporters
3.5% Core Team and Advisors
First round valuation: 1.5 billion USD (0.015 USD/Token)
Second round valuation: $5 billion ($0.05 per coin)
Current off-exchange price: 0.24 USD → Market cap approximately 30 billion USD
Potential trend:
Bullish scenario: Limited circulation + High attention → Short-term speculation drives up valuation
Bearish scenario: Early investors take profits → Price retests the $0.15–0.18 range
From a political symbol of “non-tradable” to a tradable asset officially unlocked tonight, WLFI is standing at the intersection of capital and political narratives. The initial circulation on September 1 will be a crucial moment to test whether the “politics-finance-encryption” triple narrative can be transformed into real market value.