全球最大网红 MrBeast:想在社交媒体上爆火?做那头紫色的牛

PANews

一亿播放量的秘诀只有一个:你的内容是观众从没见过的东西吗?

拥有3.5亿YouTube订阅者的全球最大网红MrBeast,近期在一次视频访谈中引用了一个TED演讲里的比喻——开车路上看到一头普通的牛,你不会多看一眼;但看到一头紫色的牛,你会多看好几眼,一年后还记得。唯一的区别,只是颜色不同。

社交媒体也一样。刷到见过的内容,相当于看到一头普通的牛;但地下建地堡、让两个人住进去——那就是社交媒体上的紫色牛。

他的建议只有一句:用紫色思维,让你的创意成为那头紫色的牛。不要只是做一头普通的牛。

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