Fashion Houses Are Hesitant to Collaborate With Users Due to IP Concerns

Fashion houses may be eager to enter the metaverse and Web3 space, but they are hesitant to collaborate with users due to concerns about protecting their intellectual property.

BNV founder and CEO Richard Hobbs believes that brands can still retain their identity while allowing users to be creative with their products, potentially earning royalties from altered items. However, allowing this kind of creative freedom can be a difficult step for many fashion brands