Payment giant Visa announces its stablecoin strategic layout, with the core strategy of integrating the global payment network rather than replacing it.

Recently, Cuy Sheffield, head of Visa's cryptocurrency business, stated that the company is actively integrating stablecoins into its global payment network and views this as a key strategy to consolidate its market-leading position.

He admitted that although the total circulation of stablecoins (such as USDT, which has exceeded $187 billion) has surged, their direct acceptance among mainstream merchants remains very limited.

Therefore, stablecoin service providers must leverage the vast payment network to achieve user adoption; Visa's existing channels happen to meet this need, making it their core entry point.

Currently, Visa's stablecoin settlement business shows strong growth momentum, with an annualized processing scale reaching $4.5 billion, and it is increasing significantly month by month.

The demand for this business mainly comes from stablecoin-related payment card issuers, indicating that stablecoins in the consumer payment application field still heavily rely on the connection with traditional card-based payment infrastructure.

In addition, with traditional financial giants like Goldman Sachs and UBS sequentially deploying their own stablecoins, this industry trend further reinforces Sheffield's confidence in the development prospects of euro stablecoins. He pointed out that stablecoins backed by multiple fiat currencies will work together to drive this track toward maturity.

In summary, Visa's strategic layout clearly demonstrates that this payment giant is focusing on playing an irreplaceable bridge and enabler role between the traditional bank card network and the emerging blockchain settlement layer, aiming to continuously control the core hub of global payment circulation in the era of digital currencies.

#Visa #Stablecoin