When the broader market realizes what's actually embedded within UCP infrastructure, the implications become hard to ignore. What makes this particularly interesting is that major players have already recognized it—Google AI, for instance, integrated this protocol early into their foundation. Their A2A and AP2 systems run on this very protocol at the core level.

The staying power is real. A protocol this foundational doesn't simply disappear once it's woven into critical systems. It becomes infrastructure. That's exactly why the market keeps pricing it in. Once adoption reaches critical mass across platforms, what looked speculative starts looking inevitable. That's the difference between hype and genuine utility.