The platform logic behind the Spring Festival incentives is not just about throwing money around, but about making a long-term investment in the content ecosystem.

From a reward perspective alone, the Spring Festival incentives may seem like a welfare activity, but from the platform's point of view, they are more like a long-term investment in content infrastructure. Gate Square needs to support creators who can continuously produce and consolidate user thinking, rather than chasing short-term popularity. By launching incentives during festival periods, on one hand, it leverages the festive atmosphere to increase engagement; on the other hand, it provides creators with an opportunity to showcase themselves centrally. This timing is quite wise: as market activity rises and users spend more time online, high-quality content becomes easier to see and discuss.

More importantly, Gate does not simply regard creators as "marketing tools," but as part of the ecosystem. Creators' analysis and experience sharing are themselves important ways for users to understand the platform and the market. The existence of the Spring Festival incentives reinforces this two-way relationship: the platform supports creators, and in turn, creators enhance the content value of the platform.

This logic makes Gate Square more like a "long-term community" rather than a fast-moving content pool. For creators, this means that investing time and effort will be rewarded.