The crypto community was buzzing again today, with two incidents almost simultaneously setting off the community.

First up: An executive from a major platform made a typo in a post—DOYR. No one paid much attention at first, since it was just a typo. But the community, always sharp-eyed, took a screenshot and launched a token. The initial buzz was lukewarm—after all, it was just a typo. The turning point: CZ reposted and gave it a clever interpretation—"DO YouR meme." Market sentiment was instantly ignited, making this a textbook case of opportunistic marketing.

The second incident was even wilder. The phrase "year of yellow fruit" appeared in a post from the official account of a platform’s derivatives product. The community immediately started speculating: Was this an inside joke planted in advance? Rumors of employees participating in launching tokens began to spread, and the comments section exploded.

Two meme coins, two different paths, but both hit the jackpot for virality—controversy and buzz. How long will the hype last? We'll have to wait and see.