Remember when Sora dropped and everyone lost their minds? The hype was real—creatives everywhere were testing the limits, pushing boundaries, experimenting with what AI video generation could actually do. Fast forward a few weeks, and the energy's noticeably different.

The initial wave of excitement seems to be cooling off. Fewer viral demos. Less chatter in creator communities. That explosive curiosity phase? It's settling into something more measured. People tried it, explored the possibilities, and now many are moving on or waiting to see what comes next.

It's a familiar pattern in tech—especially with AI tools. The launch creates fireworks, early adopters go wild, then reality sets in. Maybe the limitations became clearer. Perhaps the novelty wore thin. Or users simply realized it doesn't fit their workflow as seamlessly as they hoped.

Whatever the reason, Sora's moment in the spotlight is dimming. Still impressive tech, no doubt. But the buzz? That's fading faster than anyone expected.