Bloomberg Analyst: The first DOGE ETF debuts on September 11, ushering in a new era of meme coin investment.

Bloomberg senior ETF analyst Eric Balchunas revealed that the first exchange-traded fund directly linked to DOGE will officially launch on September 11, under the ticker "DOJE." This marks the first time a meme coin has entered the U.S. ETF market and could potentially spark a new wave of investment in encryption assets.

DOJE ETF: Meme coin makes its debut in the US ETF market

Balchunas noted in an update on X (formerly Twitter) on September 9 that the DOGE ETF (DOJE) planned by Rex-Osprey will be the first fund in the United States to directly track the price of DOGE, describing it as "the beginning of the era of meme coin ETFs."

The launch of the fund is only a week away from submitting the application to the U.S. Securities and Exchange Commission (SEC), indicating an unusually fast approval speed.

Special Structure Accelerated Approval

Unlike the traditional 19b-4 process required for spot encryption ETFs, DOJE is registered under the Investment Company Act of 1940 and operates with a Class C company structure, holding DOGE through a subsidiary in the Cayman Islands.

This architecture has already been used in Rex-Osprey's Staking Solana Fund (SSK), with mature operational experience. Although some investors are concerned about the possibility of double taxation, this model can significantly shorten the time to market, allowing issuers to gain a competitive edge.

Institutions are making large-scale acquisitions of DOGE, possibly paving the way for ETF listing

On the day before the ETF news was announced, CleanCore Solutions, Inc. announced that it had purchased 285.4 million DOGE (approximately $68 million), becoming the largest single holder of DOGE.

The company plans to accumulate 1 billion DOGE within 30 days, ultimately holding 5% of the circulating supply. This move has received support from the DOGE Foundation and its subsidiary House of Doge, and it collaborates with Bitstamp USA (operated by Robinhood) to host the official treasury, enhancing transparency and asset security.

Strategic Positioning: From Meme Coin to Payment and Cross-Border Transfer

According to the introduction from the partner, the application scenarios of DOGE will no longer be limited to community culture and speculative trading, but will expand to payments, tokenization projects, yield-generating products, and cross-border transfers.

The launch of the ETF and the active layout of institutions may accelerate the transformation of DOGE from a "internet joke" to a digital asset with actual financial functions.

Conclusion

The listing of the first DOGE ETF marks the official entry of meme coins into the mainstream financial market in the United States. With institutional funds entering and the expansion of application scenarios, the market positioning of DOGE may undergo significant changes. Investors should pay attention to the first trading performance on September 11, as this could become a new turning point for DOGE's price and market sentiment.

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