Booking Holdings Inc. (BKNG) is considered a Strong Buy with an average upside potential of 50.5%, according to analysts. Morgan Stanley upgraded the stock to Overweight, while Citigroup reiterated a Buy rating, citing Booking’s strong Q4 performance with a 16% revenue increase and 9% rise in room nights year-over-year. The company’s ability to retain customers and leverage passenger information for direct business were highlighted as key strengths.
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Analysts See Over 50% Upside To Booking Holdings Inc. (BKNG)
Booking Holdings Inc. (BKNG) is considered a Strong Buy with an average upside potential of 50.5%, according to analysts. Morgan Stanley upgraded the stock to Overweight, while Citigroup reiterated a Buy rating, citing Booking’s strong Q4 performance with a 16% revenue increase and 9% rise in room nights year-over-year. The company’s ability to retain customers and leverage passenger information for direct business were highlighted as key strengths.