Ford is facing challenges in its European operations, including slow EV adoption and competition from Chinese EV makers. The company plans a three-pronged strategy focusing on its Ford Pro commercial vehicle division, refreshing its passenger vehicle lineup, and improving cost efficiencies. A potential partnership with China’s Geely, involving producing vehicles for Geely and sharing technology, could significantly benefit Ford by enabling faster and cheaper vehicle development, similar to Volkswagen’s collaboration with Xpeng.
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The Real Reason Investors Should Be Excited for Ford's China Negotiations
Ford is facing challenges in its European operations, including slow EV adoption and competition from Chinese EV makers. The company plans a three-pronged strategy focusing on its Ford Pro commercial vehicle division, refreshing its passenger vehicle lineup, and improving cost efficiencies. A potential partnership with China’s Geely, involving producing vehicles for Geely and sharing technology, could significantly benefit Ford by enabling faster and cheaper vehicle development, similar to Volkswagen’s collaboration with Xpeng.