Lululemon’s Unrestricted Power Tests Growth Potential In Performance Training

Simply Wall St

Thu, February 12, 2026 at 5:12 AM GMT+9 3 min read

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  LULU

  -1.88%

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Lululemon athletica (NasdaqGS:LULU) has introduced Unrestricted Power, a new training platform built around its proprietary PowerLu fabric.

The collection is designed for heavy lifts and intensive gym sessions, informed by research and feedback from strength focused athletes.

This launch marks an expansion of Lululemon's performance offering into higher intensity strength training apparel.

Lululemon enters this launch with its shares at $180.62 and a mixed recent track record, including a 5.3% gain over the past week but a 14.3% decline year to date. Over longer periods, returns have also been weak, with declines of 54.6% over 1 year and 46.9% over 5 years. In this context, a fresh product platform tied directly to performance training could be especially relevant for investors watching how the brand is competing in athletic wear.

For you as a shareholder or potential investor, the key question is how effectively Unrestricted Power helps Lululemon connect with serious gym users and broaden its customer base. The launch focuses on technical performance and targeted use cases, so future commentary from the company about adoption, customer reception, and category expansion will be important to track for NasdaqGS:LULU.

Stay updated on the most important news stories for lululemon athletica by adding it to your watchlist or portfolio. Alternatively, explore our Community to discover new perspectives on lululemon athletica.

NasdaqGS:LULU Earnings & Revenue Growth as at Feb 2026

📰 Beyond the headline: 1 risk and 3 things going right for lululemon athletica that every investor should see.

Quick Assessment

**⚖️ Price vs Analyst Target**: At $180.62 versus an average analyst target of $208.08, the price sits about 13% below consensus, suggesting some gap between market and analyst views.

**⚖️ Simply Wall St Valuation**: Shares are trading close to estimated fair value, with only a 3.2% discount to the Simply Wall St model.

**❌ Recent Momentum**: The 30 day return of an 11.4% decline points to weak short term sentiment.

There is only one way to know the right time to buy, sell or hold lululemon athletica. Head to the Simply Wall St’s company report for the latest analysis of lululemon athletica’s Fair Value.

Key Considerations

📊 Unrestricted Power pushes Lululemon further into high intensity strength training, so you can assess whether this helps the brand reach heavier gym users beyond its core yoga and athleisure audience.

📊 Watch management commentary on PowerLu product sell through, repeat purchases, and any category level revenue contribution as future reports are released.

⚠️ Recent insider selling flagged as a minor risk may matter more to you if Unrestricted Power adoption or margins fall short of expectations.

 






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Dig Deeper

For the full picture including more risks and rewards, check out the complete lululemon athletica analysis. Alternatively, you can check out the community page for lululemon athletica to see how other investors believe this latest news will impact the company’s narrative.

_ This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned._

Companies discussed in this article include LULU.

Have feedback on this article? Concerned about the content? Get in touch with us directly._ Alternatively, email editorial-team@simplywallst.com_

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