Fuling Zhacai: The company previously collaborated with "Bilibili" and used "Electronic Zhacai" as one of its promotional slogans.

NightAirdropper · 2026-02-27T07:01:31+00:00

Fuling Zhacai responded on the investor relations platform, emphasizing that advertising strategies are formulated based on market conditions, and that the "Electronic Zhacai" has been promoted through multi-channel marketing. The company will continue to innovate brand communication methods in the future.

NightAirdropper

2026-02-27 07:01:31

Abstract generation in progress

Securities Star News, Fuling Zhacai (002507) responded to investor questions on the investor relations platform on February 25.

Investor: The Spring Festival Gala mentioned “Electronic Zhacai.” Why not promote the company’s advertisements now? Are you reluctant to spend money at this time?

Fuling Zhacai Secretary: Hello, our marketing strategy is formulated based on different market environments and strategic needs at various stages, with phased evaluations of advertising effectiveness. Previously, the company collaborated with “Bilibili” and used “Electronic Zhacai” as one of the promotional slogans. We also employed various marketing strategies such as increasing product quantity without raising prices and offering red envelopes via QR codes. We will continue to innovate and explore more diverse brand communication methods. Thank you for your attention.

The above content is compiled from publicly available information by Securities Star, generated by AI algorithm (Wangxin Calculation Backup 310104345710301240019), and does not constitute investment advice.

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