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Habit Burger launches core menu update
Habit Burger & Grill is updating its core menu with retooled sandwiches, improved classic items, and a lineup of limited-time offers, aiming to boost same-store sales which were down 1% in 2025. The changes include reimagined Sirloin Steak and Grilled Chicken Sandwiches, new BBQ Chicken Salad and BBQ Bacon Char, and LTOs like the Baja Crispy Fish Sandwich. This move follows other fast-casual burger chains updating their menus amidst consumer pullback in the restaurant industry.