I keep getting interesting signals about user behavior with email distribution. Sent out a Labubu post summary via email list—you know, the excerpt with a link to the full piece. The numbers were eye-opening: only 3% actually clicked through to read it. And the login conversion? Even worse.

It's making me rethink the whole approach. Turns out sending complete posts directly in emails performs significantly better. People engage more when they don't have to jump through hoops. The friction of clicking a link, waiting for a page to load—that's enough to kill most readers.

Anyone else running into this? The data keeps pushing me toward full-content email strategy rather than teasers.