Cheerios Celebrates American Heart Month with Personalized Heart-Shaped Boxes and Custom Naming Options

As February rolls around and American Heart Month takes center stage, Cheerios is marking a special milestone by reintroducing its signature heart-shaped cereal in commemoration of the occasion. This year’s campaign adds a personalized twist that allows consumers to connect their breakfast choice with the people who matter most to them.

Limited-Edition Boxes with Names That Inspire

Cheerios has partnered with retailers nationwide to offer special-edition packaging featuring meaningful names throughout the month. Pre-designed boxes include options like Mom, Dad, Grandparents, Family, and Bestie—available in both English and Spanish. The concept is straightforward yet powerful: each box serves as a daily reminder that maintaining heart health isn’t just a personal goal, but a commitment to the people you care about.

For those seeking something even more unique, consumers can visit Cheerios.com to order fully personalized boxes with any name of their choice (up to 18 characters). Priced at $20 per box with free shipping, this customization option allows families to create truly one-of-a-kind gifts or personal reminders.

Multiple Flavors to Choose From

The heart-shaped initiative spans across Cheerios’ most popular varieties. Shoppers can find special-edition packaging in five flavors: Original, Honey Nut, Chocolate, Strawberry Banana, and Apple Cinnamon. This range ensures that regardless of taste preferences, everyone can participate in the heart-health movement.

Why Heart Health Matters

According to health data, over 100 million Americans currently live with some form of heart disease. Cheerios emphasizes that its whole grain oat formula plays a meaningful role in heart-healthy eating. Each serving provides soluble fiber, which research suggests can help reduce cholesterol levels when combined with a diet low in saturated fats—supporting long-term cardiovascular wellness.

The name boxes serve a dual purpose: they celebrate relationships while promoting wellness consciousness. When family members see their names printed on the cereal box, it transforms a simple breakfast into a moment of connection and mutual care.

“These shared moments—whether cheering at your kids’ games or gathering around the breakfast table—remind us why prioritizing heart health matters,” the brand notes. “The personalized boxes are designed to keep that commitment visible every morning.”

Availability and Ordering

Standard special-edition boxes with preset names are available at retailers nationwide throughout February while supplies last. For those interested in custom personalization, Cheerios.com offers online ordering with the option to add protective acrylic cases for an additional $20.