Hyperscale Data Emerges as AI Infrastructure Pioneer with GPUS Trading Launch

Data Center Power Expansion to Reach 300 MW as Industry Demand for AI Computing Accelerates

The data center landscape is experiencing seismic shifts as enterprises race to build infrastructure capable of supporting artificial intelligence workloads. In this context, a major repositioning has unfolded: effective September 10, 2024, Ault Alliance has transitioned to Hyperscale Data, Inc., signaling a decisive pivot toward becoming a dedicated player in the high-growth data infrastructure market.

Strategic Rebranding Signals New Direction

With this corporate transformation comes a corresponding change in market identity. The company’s trading symbol will shift from “AULT” to “GPUS”—a ticker that directly reflects the hardware-intensive nature of modern AI data center operations. The Series D Cumulative Redeemable Perpetual Preferred Stock will similarly move from “AULT PRD” to “GPUS PRD”. Both instruments will remain listed on NYSE American, with all CUSIPs staying intact and no action required from existing shareholders.

According to analysis from Goldman Sachs, artificial intelligence deployment is projected to drive a 160% surge in data center power consumption globally. This forecast underscores why Hyperscale Data is aggressively positioning itself in this sector.

Michigan Facility: From 30 MW to 300 MW

At the core of Hyperscale’s expansion strategy sits its flagship Michigan data center. Currently operating at approximately 30 megawatts of capacity, the facility is targeting a tenfold expansion to reach around 300 MW—contingent upon securing state regulatory approvals and sufficient capital.

This growth ambition directly addresses the computational hunger of AI ecosystems. Many lease inquiries for the expanded Michigan infrastructure specifically request NVIDIA server configurations, underscoring client demand for cutting-edge AI acceleration hardware.

Leadership Continuity and Strategic Focus

Will Horne continues as Chief Executive Officer, steering Hyperscale through this transformational phase. His statement on the rebrand encapsulates the company’s dual commitment: scaling data center capabilities while maintaining focus on client service excellence. “The demand for AI requires our undivided attention,” Horne emphasized, highlighting how the market transformation has necessitated this strategic recalibration.

Hyperscale Data manages three primary data centers, with the Michigan location serving as the flagship asset driving the company’s forward trajectory in AI infrastructure delivery.

Broader Context: Diversified Holdings to Specialized Focus

Previously operating as a diversified holding company with interests spanning Bitcoin mining, colocation services, social gaming, equipment rental, aerospace, industrial products, medical technologies, and structured finance, Ault Alliance’s evolution to Hyperscale Data represents a strategic narrowing—concentrating capital and management attention on the most dynamic opportunity in technology infrastructure.

This repositioning reflects confidence that specialized execution in the AI data center segment will generate superior returns compared to a dispersed portfolio approach, particularly as enterprise demand for compute capacity continues accelerating.