StepN founder interprets the social value of NFTs, emphasizing the sustainable development of Web3 products.

The co-founder of StepN recently gave a speech at an event, elaborating on his views regarding NFT and Web3 products. He believes that NFT is still an excellent communication tool, possessing inherent social attributes and value. He stated that StepN is committed to enhancing the quality of NFT products to improve user experience. In his view, the Web3 industry requires a deeper value proposition, and well-designed NFT products can provide users with a diversified experience.

In the speech, he emphasized the role of NFTs in user screening and behavioral norms. For example, it takes about a month for StepN shoes to level up from level 0 to level 5, and this time investment helps to filter out real users. At the same time, the company continues to educate users, which not only standardizes user behavior but also provides users with a unique experience.

StepN has also invested significant resources in developing an anti-cheat system to ensure that resources are allocated to genuine users rather than speculators who only sell tokens continuously. The company has also introduced an activation code feature, which has allowed the user base to maintain a stable growth of 0.5% daily, creating a sustainable economic model.

For Web3 social products, he pointed out that users need to have a certain level of understanding and interest. Product design should allow users to focus their attention in a short time, understand the low-risk characteristics of the product, and simplify the usage process. In addition, social products need to achieve sustainable growth, as building consensus takes time, just like the consensus formation of Bitcoin took nearly a decade.

Overall, he emphasized the importance of NFTs in the Web3 ecosystem and how to build sustainable product models through careful design and user education.