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Trump Media launches Truth Social Gems redeemable for CRO, with a comprehensive upgrade to its Crypto Assets functionality.
The media platform Truth Social, supported by former US President Trump, announced a major feature update - users can directly exchange Truth Gems within the platform for Cronos (CRO) tokens. This move not only enhances user engagement on Truth Social but also expands the application scenarios of CRO beyond the exchange.
Truth Gems can be directly exchanged for CRO
On September 9, Truth Social announced that premium Patriot subscription users will receive Truth Gems rewards based on platform activities. Accumulated Gems can be directly redeemed for CRO Tokens through Cronos' wallet infrastructure.
This update means that Truth Social's virtual rewards are directly linked to mainstream crypto assets for the first time, turning social interactions into tradable digital assets.
The practicality and demand of CRO are rising simultaneously
This integration will expand the use case of CRO from the exchange to social media platforms, bringing new demand sources for the token.
After the announcement, according to CryptoSlate data, the CRO price surged over 4%, reaching $0.27, before falling back to $0.25.
Trump Media and the deep cooperation with CRO
The parent company of Truth Social, Trump Media & Technology Group (TMTG), has more than just a partnership with Cronos.
At the beginning of this month, TMTG reached an agreement with Cronos to spend approximately $105 million (a mix of cash and stock) to purchase 684.4 million CRO, accounting for about 2% of the token's circulating supply.
This transaction is part of TMTG's CRO strategy, which plans to acquire up to 19% of the circulating supply of CRO through an upcoming SPAC merger and establish a dedicated digital asset vault.
CRO's core position in digital asset products
In addition to directly holding tokens, CRO is also at the core of the TMTG digital asset exchange trading product (ETP) program.
Both parties announced in March this year their plan to launch a series of cryptocurrency-based ETFs after obtaining regulatory approval, further expanding the coverage of CRO's financial products.
Market Impact and Future Outlook
Analysts believe that Truth Social linking social rewards directly to cryptocurrency may attract more non-crypto users into the digital asset market and provide long-term demand support for CRO.
As TMTG continues to expand the application scenarios and asset layout of CRO, CRO is expected to become a representative Token of cross-border applications under the dual promotion of social media and financial markets.
Conclusion
Trump Media, through the integration of Truth Social Gems and CRO, provides a new example of the combination of social platforms and cryptocurrency. With TMTG's continued deployment in CRO assets and financial products, the market position and utility of CRO may welcome a new round of enhancements.